Dabur is one of the leading FMCG companies in India that dedicatedly works towards providing nature-based solutions through a variety of products. Their comprehensive products range from Hair Care, Oral Care, Health Care, Skin Care, Home Care and Food.
We joined hands with Dabur to design a Valentine’s Day Influencer Campaign that aimed at promoting self-love by establishing Dabur Honey as a product to be consumed for a healthier living. The campaign was titled #ToMyBeeLoved. By connecting with the right influencers and setting a communication that fits the personality of the brand, we were able to boost product awareness and have enormous reach.
Another project that Dabur brought to us was creation of audio-visual content about the usage of Real Juice And Beverages. Real is a name synonymous with health, and has been a prominent choice of families. Dabur wanted to put across a communication on how to consume Real beverages, and we made an explainer video for the same. We reinforced key brand messages with the help of clearly demonstrated visuals and a crisp voiceover.